Frank Winston Crum Insurance, a commercial insurance carrier specializing in worker’s compensation and general liability, has partnered with TrustedChoice.com, a leading marketing platform for independent agents, to expand its digital footprint and promote its network of agency partners.
The mission of TrustedChoice.com is to help insurance consumers easily connect with independent insurance agents who match their coverage needs. It has attracted over 37 million visitors through a focused digital strategy and an official national directory of independent agents, brokers, and insurance companies. Frank Winston Crum Insurance has joined its ecosystem to increase its visibility and support its partners.
“Our products are sold exclusively through our dynamic agent network,” says Matt Crum, President of Frank Winston Crum Insurance. “By making a splash on TrustedChoice.com, we can bring greater awareness to our brand and products while making it easier for our agents to find opportunities and write new business.”
Independent agents with an Advantage subscription to TrustedChoice.com receive digital benefits that help them get noticed and connect with appetite-matching prospects on the platform. Those that also partner with Frank Winston Crum Insurance will have an additional opportunity to be promoted on the carrier’s profile page as a recommended agency and get boosted placement in search results.
“We want to continue working with the very best agents, and we do that by supporting their best interests,” says Crum. “Partnering with TrustedChoice.com is one way we can invest in their success and help them grow. It’s a win-win.”
TrustedChoice.com is one of the most popular insurance websites in the United States, and is home of the largest and most comprehensive directory of independent insurance agencies in the world. In fact, TrustedChoice.com was named the Best Insurance Website for 2020. It offers online insurance consumers a retail-like buying experience, connecting the right risk to the right agent at the right buying moment. TrustedChoice.com’s Advantage digital marketing platform allows agents and insurers to compete in a digital-first marketplace, enabling them to scale their brand visibility in order to gain and retain clients. For more information visit https://www.trustedchoice.com/advantage/